paceline pās | līn noun

A formation of cyclists traveling in a line, one close behind the other, in order to travel at a faster rate than any of the riders in the group could do individually.

Paceline is a business development and strategic marketing consultancy working with major agencies and brands.

• Driving revenue opportunities using strategic positioning and targeted business tactics
• Establishing new relationships in untapped categories
• Creating and implementing brand strategy and communications plans
• Developing and executing digital and experiential marketing programs
• Providing creative development for engagement marketing programs